Barilla “Al Bronzo” project
(Fra) Food & Beverage
Pos / Display
We are very proud to have supported Barilla in the new “Al Bronzo” project, designing a a special box together with the branding agency Robilant, to give the new range of raw milling pasta an innovative and exclusive identity, fully in line with the brand’s long-standing heritage.
145 years of history
Barilla Al Bronzo draws on the traditional method of bronze drawing and combines different 100% Italian varieties of durum wheat, for a pasta with an intense roughness and an amber yellow color. The packaging is presented in an absolute red, with the intention of marking a vivid differentiation with the rest of the range.